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AUBURN HILLS, Mich. — Stefan Jacoby, CEO of Volkswagen of America, Inc. today announced the appointment of Tim Ellis as Vice President/ Marketing for the Volkswagen brand. Ellis will lead and direct all aspects of marketing communications for the Volkswagen brand in the United States. He will report directly to Jacoby, who leads the Volkswagen brand in his role as executive vice president, in addition to his corporate responsibilities as CEO of Volkswagen of America, Inc.
Ellis comes to the Volkswagen brand from Volvo Car Corporation in Gothenburg, Sweden, where he served as Global Director/ Advertising, Media and Sales Promotion.
Prior to his Volvo appointment, Ellis held advertising agency account management roles in Sweden and the United States. His experience includes management and direction of diverse global brands such as Major League Baseball, Norwegian Cruise Lines, Virgin Express Airlines, and Ericsson cellular components and services.
“We’re delighted that Tim Ellis has chosen to play a key role in Volkswagen’s United States turnaround efforts and growth strategy” said Volkswagen of America CEO Jacoby. Ellis will start at Volkswagen of America, Inc. in December 2007.
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