Volkswagen Super Bowl Commercials Share Comments Over the past few weeks, we had heard from various places that Volkswagen was working with Lucasfilm on a commercial spot to be aired during the the Super Bowl this Sunday. Well, it turns out Lucasfilm seems to have licensed out the music from its Star Wars line of movies, as well as the likeness of everyone’s favorite absentee father, Darth Vader. The ad, featuring the Chatanooga-built Passat, is great: But that’s not all Volkswagen has planned for the big game. They also have a spot made for the new Beetle set to debut soon. While it is a bit more conceptual than the Passat ad, it is still a great spot. We think this new Beetle might surprise a few people. Great stuff!