When you have one of the highest-watched commercials during a Super Bowl, you know you’ve done something right. And when that commercial has gone on to become one of the most-viewed car commercials in history, you really know you’ve done something right. Problem is, next year everyone’s going to look to see how you can top it.
Volkswagen has just that problem on its hands. Riding the wave of success from The Force, last year’s record-making Super Bowl commercial, VW has shown us that it has plans up its sleeve. Released on YouTube yesterday, The Bark Side is a teaser of what’s to come, and we can bet it’s going to have a Star Wars theme again.
Also supporting that belief is a page where you can create a Star Wars-themed invite to send to your friends. That’s all that VW is giving us right now, other than the statement that it “will all make sense” when you see the final product during the Big Game. Until then, check out the teaser below.