A Behind The Scenes Look At That Insane Audi Ski The World Ad

Last summer Audi dropped what could be the coolest car commercial of all time – but it featured absolutely no cars.

The ad showed French professional skier Candide Thovex skiing exclusively in geographic locations and in conditions that aren’t suitable for it. This included massive sand dunes, the jungle and the Great Wall of China. The ad served as a promotional tool for Audi Quattro, which much like Candide’s skiing talents, works in any weather conditions and on just about any terrain.

Many thought the ad used heavy CGI and was faked. We can’t blame them – some of the stunts Thovex pulls off are scarcely believable, but we’re happy to report they were wrong. While some CGI was used to mesh the scenes together, all of Thovex’s skiing was one hundred percent real. How do we know this? Because he just released an epic behind the scenes look at the shooting of the so-called ‘Ski The World’ ad on his YouTube channel.

From what we can tell, this video is actually a preview to a longer behind the scenes documentary about the Audi Quattro ad. We’ll be sure to bring you any updates on the series, but for now, check out the recently released video embedded below. If you liked the original ad, you won’t want to miss this.