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  1. Volkswagen News Blog
    According to a report published recently by Reuters, Volkswagen plans on slowly phasing out the "Das Auto" slogan, and replacing it with simply "Volkswagen."  Said to be yet another step in distancing themselves from the Winterkorn-era of management, this shift in messaging will be "rolled out...
    advertising board of directors das auto das auto magazine marketing slogan volkswagen
  2. Volkswagen News Blog
    Great success for Volkswagen's Das Auto Magazine at this year's renowned "Best of Corporate Publishing" competition, where the brand magazine took home two Gold and two Silver medals. This is Volkswagen's most successful year ever in the competition.  The two Gold awards went to the video "Roads...
    das auto das auto magazine design giorgetto giugiaro magazine publishing scirocco
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