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TOKYO -- Japanese automaker Mitsubishi Motors Corp. will cut nearly 11,000 jobs, or 22 percent of its global work force, close an assembly plant in Japan and receive a $4 billion infusion from the Mitsubishi group and other investors under a revival plan its chief executive described as its “last chance.”
Under the plan announced Friday, Mitsubishi Motors will keep open its U.S. plant in Normal, Ill., but will shutter an engine plant in Australia while keeping a passenger car plant there. The company will close a passenger car plant in Okazaki in fiscal 2006.
The automaker, burdened with more than 1 trillion yen ($9 billion) in debt, plunging car sales and a spate of recalls, also reported a much steeper than expected loss of $1.9 billion for the fiscal year ended March 31.
The automaker had been dealt a serious blow by a surprise announcement last month by U.S.-German automaker DaimlerChrysler that it would not provide a fresh cash infusion. Its image has been badly tarnished by recurring defect cover-ups that began four years ago.
“This is our last chance to continue as an automaker,” said Mitsubishi Motors CEO Yoichiro Okazaki.
Standing before a packed room of reporters at Tokyo headquarters, Okazaki also apologized and bowed deeply to the families of the two people who had died in 2002 accidents, suspected of being linked to defects in wheels and clutches of Mitsubishi trucks, resulting in thousands of vehicles being recalled this year.
The proposed job cuts will reduce the company’s global work force to 38,200 by April 2007 from the current total of 49,100, officials said. Mitsubishi, which employs workers in factories and offices in Japan, the United States, Europe and Australia, did not give a regional breakdown of the job cuts.
Under the plan, DaimlerChrysler’s stake in Mitsubishi Motors will be diluted to between 22 percent and 23 from the current 37 percent, but officials said the alliance projects will continue such as the joint development of small cars and engines as well as sharing parts called platforms.
The top shareholder will be investment fund Phoenix Capital, which is affiliated with the Mitsubishi group, at about 40 percent. The Mitsubishi conglomerate, which includes Mitsubishi Heavy Industries, trading company Mitsubishi Corp. and Bank of Tokyo-Mitsubishi, is also contributing money to the revival plan.
Also Friday, Mitsubishi Motors said it had fallen deeper into the red than its forecast for the fiscal year ended March 31, posting a net loss of 215 billion yen ($1.9 billion), a reversal from a 37 billion yen profit the previous year, partly because of massive losses from buyers with bad credit in North America. Sales totaled 2.5 trillion yen ($22 billion), down 35 percent from 3.9 trillion the previous year.
The loss was nearly triple the 72 billion loss it forecast in February.
Mitsubishi Motors expects another loss this year but aims to return to profitability by the fiscal year ending March 2006. In the year ending in March 2007, the company is targeting a net profit of 70 billion yen ($625 million) on sales of 2.49 trillion yen ($22 billion).
Yasuaki Iwamoto, auto analyst with Okasan Securities Co. in Tokyo, said the plan the planned closure of the Okazaki plant was a good sign the automaker may be serious about cutting costs.
“But the test of whether the company can really motivate its people to carry out the goals still lies ahead,” he said. “It’s a question of how well it can actually carry out the plan.”
Mitsubishi Motors’ biggest problem is its loss of credibility with Japanese drivers.
It is now under criminal investigation for possible defect cover-ups. On Thursday, Mitsubishi Fuso Truck & Bus Corp., which was spun off from the automaker, acknowledged that defects had probably been concealed and announced a recall of 180,000 trucks.
Those defects are suspected in an October 2002 crash in which the driver of a Mitsubishi truck crashed and got thrown out of the truck. The wheel defect is under investigation in the January 2002 death of a pedestrian, who was crushed by a wheel that rolled off a Mitsubishi truck. The company also admitted defect cover-ups in a massive recall of passenger cars in 2000.
Mitsubishi Motors appointed Hideyasu Tagaya, who has experience with North American operations in the 1970s and 1980s, as chief operating officer and president Friday, subject to shareholders’ approval in June.
Okazaki, formerly of Mitsubishi Heavy, stays on as chief executive and chairman. He had been nominated president since Rolf Eckrodt, sent in by DaimlerChrysler in 2001, resigned as chief executive and president shortly after DaimlerChrysler’s decision.
Mitsubishi also added officials from Mitsubishi Corp. and Tokyo-Mitsubishi bank on the board and promised to include outsiders in a panel overseeing corporate ethics to ensure car quality and safety to win back customer trust.
“I see it as my mission to carry out this plan,” Tagaya said. “It will not be easy.”

http://www.detnews.com/2004/au...0.htm
 

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Re: Mitsubishi gets $4 billion for 'last chance' (Mazda 3s)

Kind of interesting to read how they rolled so much debt in the past without doing much about it up until now.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (Mazda 3s)

$9 billion in debt? Wow.

How could they have lost nearly $2 billion last year, but expect a return to profitability in 2006 with the lackluster car lineup they have now? Ain't gonna happen.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (PhilHVW)

and the new pontiacish nose wont help either...
I dont understand why they made the cars so ugly, if they want to come around they need to get advice from Nissan.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (nuke941)

This company is toast. With no new product plans on the horizon that are likely to help them turn this around, I have to believe they will go the way of Isuzu. No more cars, and maybe keep their commercial truck unit running, which does ok.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (sucking chest wound)

mitsubishi does not make a single good looking car
 

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Re: Mitsubishi gets $4 billion for 'last chance' (Mazda 3s)

It's interesting, because mitsubishi's seem to sell really well around here. Galants, diamantes, and eclipses run rampant all over the place in NY.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (Mazda 3s)

Carlos Ghosn is probably the only man left alive who can save those poor bastards. I really wanted to be able to buy an Evolution in a few years, too.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (346cid)

Quote, originally posted by 346cid »
mitsubishi does not make a single good looking car

What the??


But yeah...thats about it..
 

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Re: Mitsubishi gets $4 billion for 'last chance' (The Apple)

Quote, originally posted by The Apple »
Carlos Ghosn is probably the only man left alive who can save those poor bastards. I really wanted to be able to buy an Evolution in a few years, too.

I think even he would have a tough time.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (lobo)

Quote, originally posted by lobo »

I think even he would have a tough time.

Agreed, and I think he is smart enough to stay away from this train wreck. Even if the company uses the $4 billion to pay it's debt down that still leaves them deep in the hole, and then they have $0 for new product planning which they desperately need.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (vw86gti)

Quote, originally posted by vw86gti »

What the??


But yeah...thats about it..

fast and ugly
 

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Re: Mitsubishi gets $4 billion for 'last chance' (anarchyx34)

Quote, originally posted by anarchyx34 »
It's interesting, because mitsubishi's seem to sell really well around here. Galants, diamantes, and eclipses run rampant all over the place in NY.

They're like cockroaches especially around Staten Island.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (vw86gti)

Quote, originally posted by vw86gti »

What the??


But yeah...thats about it..

sorry but the evo is not a good looking car at all. Let me ask you this, if it had a 100hp NA engine and 0-60 in 10 seconds, would you consider is good looking????
it's an attractive car because it has performance, but without being a monster on a racetrack, that car would be just an ugly POS.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (anarchyx34)

Quote, originally posted by anarchyx34 »
It's interesting, because mitsubishi's seem to sell really well around here. Galants, diamantes, and eclipses run rampant all over the place in NY.

mostly because they are cheaper than integras, camrys and accords http://****************.com/smile/emthup.gif
 

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Re: Mitsubishi gets $4 billion for 'last chance' (346cid)

Quote, originally posted by 346cid »

sorry but the evo is not a good looking car at all. Let me ask you this, if it had a 100hp NA engine and 0-60 in 10 seconds, would you consider is good looking????
it's an attractive car because it has performance, but without being a monster on a racetrack, that car would be just an ugly POS.

Looks are subjective, incase you haven't noticed yet.
 

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Re: Mitsubishi gets $4 billion for 'last chance' (Mazda 3s)

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The company will close a passenger car plant in Okazaki in fiscal 2006.

Wow, that's sad to hear -- I used to work there. That town could run into major problems with the loss of that plant.

It goes to show you that (at least in the US) good marketing can only do so much to sell uncompetitive cars. Mitsubishi seems to have a pretty strong advertising campaign and they have one of the lowest median buyer ages (something that every car company wants), and yet look where they're at...
 

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Re: Mitsubishi gets $4 billion for 'last chance' (Mazda 3s)

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partly because of massive losses from buyers with bad credit in North America

crazy. does anyone know more about this part?!
 

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Re: Mitsubishi gets $4 billion for 'last chance' (Intalex)

Quote, originally posted by Intalex »

Looks are subjective, incase you haven't noticed yet.

yes i noticed. and i was stating my opinion
 
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Re: Mitsubishi gets $4 billion for 'last chance' (The Apple)

Quote, originally posted by The Apple »
Carlos Ghosn is probably the only man left alive who can save those poor bastards. I really wanted to be able to buy an Evolution in a few years, too.

They already have one of the few men in the auto industry who are probably on the same level with Ghosn in terms of turning around car companies:

Finbarr O'Neill, the man who saved Hyundai in the US. If Mitsubishi's new leaders are smart, they'll draw heavily on this man for ideas and strategy. Right now, he's the best exec they've got--and believe me, he's pretty damn good.
 
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